Case Study Research for Business
- Jillian Dawes Farquhar - Southampton Solent University, UK
Research Methods for Business & Management (General)
Using a step-by-step approach, Case Study Research for Business takes you right through the case study research process from research design and data collection using qualitative and quantitative methods, to research analysis, writing up and presenting your work.
Key features:
- Takes a multidisciplinary approach to case study research design by drawing on research philosophies to improve student understanding of these critical research traditions and hence provide firmer theoretical foundations for their research
- Coverage of contemporary topics such as research ethics and access
- Packed with practical examples from all areas of business
- Pedagogical features include vignettes, exercises and 'cases' which directly relate to business research
Case Study Research for Business will prove a valuable resource for undergraduate, postgraduate and research students of business and related disciplines.
A really excellent book. An easy to follow yet comprehensively written text.
Highly relevant to the students doing research protects that involve case studies analysis and development.
The material is presented in an accessible form.
Good readable account, will replace Yip as the supplemental case study text
This will make an excellent addition or alternative to the standard work from R Yin
A good handy book for case study planning.
This book provides an idea to use case study for business research.
Great book! Clearly defines how case study research gives value
It is important to be aware of the role that case studies can play in undertaking effective research. This is a useful resource for students doing 3rd year undergraduate research as well as master's and PhD research.
