The Encyclopedia of Campaigns, Elections and Electoral Analysis is a collection of approximately 450 articles in a two-volume set, presented in an A to Z alphabetical format, exploring all topics related to American political campaigns, elections, and electoral behavior, including some cross-cultural comparisons to help place campaigns, elections and electoral behavior in American in an international context. Coverage includes the history of campaigns, elections, and electoral behavior patterns at the national, state, and local levels, dating back to the pre-constitutional period. The scope of the encyclopedia is broad, focusing on all aspects of campaigns from early times to the present, tracing the various developments in campaign strategies, management styles, technologies, political advertising, campaign financing, media coverage, convention politics, and other developments in campaign politics.
This Encyclopedia of Campaigns, Elections and Electoral Analysis serves as a superb reference for students, academics, politicians, public officials, political journalists, and others interested in the history and developments in campaigns, elections, and electoral behavior in America.