Enterprise, Entrepreneurship and Small Business
- Simon Down - Anglia Ruskin University, UK
Small Business/Entrepreneurship
Enterprise, Entrepreneurship and Small Business is an exciting new text for all students of business. Broad and inquisitive in its intellectual outlook, this provocative but accessible textbook covers core themes and topics in the study of enterprise, as well as looking at subjects that are often ignored, from criminal entrepreneurs and the demise of Enron, to 'entre-tainment' and ethnic and indigenous entrepreneurship.
Along the way, the reader will find an interactive exploration not only of the processes of entrepreneuring, of managing small enterprises, or of the implications of working in an entrepreneurial corporation - he or she will also be challenged to consider enterprise in its social, economic, political and moral contexts. This textbook moves beyond the narrow, prescriptive focus on the 'how' employed by other textbooks, and places equal emphasis on the 'why' - all the time considering the role of enterprise, entrepreneurship and small business in the world we live in.
Supported by lively case studies, real-life examples and a concept guide of key terms, this text is ideal for undergraduate and postgraduate students on any course with an emphasis on enterprise and entrepreneurship.
I thought this book was excellent for my level three entrepreneurship module. The focus on language was exactly what I was looking for It will be part of the essential reading for the course and I will use it to structure students' learning.
A very interesting and stimulating textbook for my final year students studying their final year enterprise project. Good reading throughout with lots of good examples in the case studies.
This book is very enjoyable to read. It is reflective and introduces to a broad notion of entrepreneurship, which can supplement traditional economics concepts of agents doing business. Actually it is not limited to small firms. Reading suggestions are very well selected and there useful excercises and case studies. There could have been more coverage of the social embedding of entrepreneurship, e.g. in networks and in regulatory environments. The latter would be very useful, when using the book for traditional environmental economics teaching.
