Journal of Marketing Education
Marketing (General)
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The Journal of Marketing Education is the leading international scholarly journal publishing articles on the latest techniques in marketing education, emphasizing effective teaching methods and new course content and effective teaching methods. The journal also addresses such professional issues as development of the curriculum, career development and the state of the profession.
The Journal of Marketing Education provides a forum for the exchange of research results, ideas, information and experiences related to the process of educating students of marketing and advertising.
This journal is a member of the Committee on Publication Ethics (COPE). The Journal of Marketing Education is a publication owned by Sage Publishing. Find information online about the use of artificial intelligence in Sage Journals and Sage's policy on ChatGPT and generative AI.
The Journal of Marketing Education is the leading international scholarly journal devoted to contemporary issues in marketing education. Its mission is to provide a forum for the exchange of ideas, information, and experiences related to the process of educating students in marketing and its subfields. Its audience is largely composed of marketing faculty members at institutions of higher education where teaching is an integral component of their overall responsibilities.
The main function of the Journal of Marketing Education is to publish articles focusing on the latest teaching/learning strategies and tactics in marketing education. The journal also publishes articles that address various professional issues of importance to marketing faculty members. The readership of the Journal of Marketing Education is international in scope with significant representation in university libraries.
| Victoria L. Crittenden | Babson College, USA |
| Linda Ferrell | Auburn University, USA |
| Anjala Krishen | University of Nevada Las Vegas, USA |
| Christine Lai-Bennejean | EMLYON Business School, France |
| Adam J. Mills | Loyola University New Orleans, USA |
| Michelle D. Steward | Wake Forest University, USA |
| David Ackerman | California State University, Northridge, USA |
| Carl-Philip Ahlbom | University of Bath, UK |
| Haya Ajjan | Elon University, USA |
| Christy Ashley | University of Rhode Island, USA |
| Andy Aylesworth | Bentley College, USA |
| Laurie Babin | The University of Mississippi, USA |
| Don Bacon | University of Denver, USA |
| Sharon E. Beatty | University of Alabama, USA |
| Lauren S. Beitelspacher | Babson College, USA |
| George Belch | San Diego State University, USA |
| Stefanie Beninger | Nyrenrode Business School, Netherlands |
| Christine Lai-Bennejean | EMLYON Business School, France |
| Stacey Neier Beran | Loyola University Chicago, USA |
| Deanne Brocato | Utah State University, USA |
| Colin Campbell | University of San Diego, USA |
| Les Carlson | Clemson University, USA |
| Dae Ryun Change | SUNY Stony Brook, Korea |
| Larry B. Chonko | The University of Texas at Arlington, USA |
| Irvine "Bud" Clark III | James Madison University, USA |
| Dennis E. Clayson | University of Northern Iowa, USA |
| Miguel Córdova | Pontifical Catholic University of Peru, Peru |
| Scott Cowley | Western Michigan University, USA |
| Georgiana Craciun | Duquesne University, USA |
| Shannon Cummins | University of Nebraska-Omaha, USA |
| Cassandra Davis | Wayne State University, USA |
| Andrea Dixon | Baylor University, USA |
| Dawn Edmiston | William & Mary, USA |
| Debbie Ellis | University of Kwazula-Natal, South Africa |
| Linda Ferrell | Auburn University, USA |
| O. C. Ferrell | Auburn University, USA |
| John B. Ford | |
| Howard Forman | California State University, Fullerton, USA |
| Alexa Fox | University of Akron, USA |
| John P. Fraedrich | Southern Illinois University, USA |
| Luke Greenacre | University of South Australia, Australia |
| Dwayne D. Gremler | Bowling Green State University, Ohio, USA |
| Kevin Gwinner | Kansas State University, USA |
| Joie Hain | Clayton State University, USA |
| Dana Harrison | East Tennessee State University, USA |
| Steven W. Hartley | University of Denver, USA |
| Kerstin Heilgenberg | University of Victoria, Canada |
| Robert S. Heiser | University of Southern Maine, USA |
| Krista Hill | Babson College, USA |
| Karen Hood Hopkins | Auburn University, USA |
| H. Rika Houston | California State University, Los Angeles, USA |
| Tomas Hult | Michigan State University, USA |
| Minna-Maarit Jaskari | University of Vaasa, Finland |
| Fahri Karakaya | University of Massachusetts-Dartmouth, USA |
| Gary L. Karns | Seattle Pacific University, USA |
| April Kemp | Southeastern Louisiana University, USA |
| Joya Kemper | University of Canterbury, New Zealand |
| Karen Norman Kennedy | University of Alabama at Birmingham, USA |
| Stephen Koernig | DePaul University, USA |
| Alexandra Krallman | University of North Carolina Wilmington, USA |
| Anjala Krishen | University of Nevada Las Vegas, USA |
| Simone Kurtzke | Edinburgh Napier University, Scotland |
| Bodo Lang | Massey University, New Zealand |
| Ryan Langan | University of San Francisco, USA |
| Felicia Lassk | Northeastern University, USA |
| William J. Lundstrom | Cleveland State University, USA |
| Carlo Mari | University of Molise, Italy |
| Jeffrey Meyer | Bowling Green State University, USA |
| Adam J. Mills | Loyola University New Orleans, USA |
| Zachary Moore | University of Louisiana at Monroe, USA |
| Caroline Munoz | University of North Georgia, USA |
| Keith B. Murray | Bryant College, USA |
| Stern Neill | California Polytechnic State University, USA |
| Sarath A. Nonis | Arkansas State University, USA |
| Gavin Northey | Griffith University, Australia |
| Angela Paladino | The University of Melbourne, Victoria, Australia |
| Janna Parker | James Madison University, USA |
| James “Jimmy” Peltier | University of Wisconsin-Whitewater, USA |
| Rebeca Perren | California State University San Marcos, USA |
| Ed Petkus | Ramapo College of New Jersey, Mahwah, NJ, USA |
| Maria Petrescu | Embry Riddle Aeronautical University, USA |
| Susan M. Petroshius | Bowling Green State University, USA |
| B. Allyson Phillips | Ouachita Baptist University, USA |
| Leyland Pitt | Simon Fraser University, Canada |
| Michael Jay Polonsky | Deakin University, Australia |
| Stephen P. Ramocki | Rhode Island College, USA |
| James Reardon | University of Northern Colorado, USA |
| Alexander Reppel | Royal Holloway, University of London, UK |
| Wendy Ritz | Florida State University Panama City, USA |
| Martha Rivera-Pesquera | IPADE Business School, Mexico |
| Karen Robson | University of Windsor, Canada |
| Andrew Rohm | Loyola Marymount University, USA |
| Sharyn Rundle-Thiele | Griffith University, Queensland, Australia |
| Setayesh Sattari | Whittier College, USA |
| Jack Schibrowsky | University of Nevada, Las Vegas, USA |
| Bodo Schlegelmilch | Vienna University of Economics and Business, Austria |
| Abigail B. Schneider | Regis University, USA |
| George S. Spais | Hellenic Open University, Greece |
| Daniela Spanjaard | University of Technology Sydney, Australia |
| Harlan Spotts | Western New England College, USA |
| Mark G. Staton | Western Washington University, USA |
| Michelle D. Steward | Wake Forest University, USA |
| Kristin Stewart | California State University San Marcos, USA |
| Esther Swilley | Kansas State University, USA |
| Holly Syrdal | Texas State University, USA |
| Sigitas Urbonavicius | Vilnius University, Lithuania |
| Brian A. Vander Schee | Indiana University, USA |
| Ranjit Voola | Sydney University, Australia |
| Kelly Weidner | University of San Francisco, USA |
| Charles M. Wood | University of Tulsa, USA |
| Mark Young | Winona State University, USA |
| Debra Zahay-Blatz | St. Edward's University, USA |
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