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a useful resource on Management modules and for sessions on Decision Making.

Mrs Beverley Griffiths

The book's detailed synthesis of theory and practical applications in using big data in decision-making. Also, the application of big data in business decision-making and the introductory knowledge level in exposing students unfamiliar with data analytics to the world of decision-making using big data.

Mr Ganiyu Otukogbe

Content, structure and supporting PowerPoints are excellent for an introductory undergraduate course.

Mr Ian Godfrey Finlayson

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