The School Leader's Guide to Understanding Attitude and Influencing Behavior
Working With Teachers, Parents, Students, and the Community
- Brandt W. Pryor
- Caroline R. Pryor - Southern Illinois University, Edwardsville
This model has been used successfully in business, healthcare, social policy, and politics for years, but is only just beginning to be applied to education. By using this model, school leaders can make more effective, data-driven decisions.
Some examples of how model can be applied to education include:
- Teachers integrating technology in the classroom
- Parents monitoring their children's homework
- Formulating school policy
- Teacher retention
Educational leaders at LEA and school level, including advisors and SMT members will find this a invaluable tool for decision making and working with other school staff. Governors and other community members will find the information useful as well. In addition, this book is suitable for postgraduate students of educational leadership.
"In this book, Brandt and Caroline Pryor have presented us with ideas and techniques that will assist the average administrator in successfully addressing needed improvements. It is my intention to add important concepts presented in this book to my principal and superintendent preparation courses."
"School administrators, as well as leaders in a variety of organizational settings, will find this book a valuable tool in their arsenal of strategies to run effective, efficient, flexible organizations."
"A successful school leader is not only an instructional leader, she/he is also an opinion leader who sets the tone and direction for a school. This book can help a principal or other administrator by putting research on attitudes and a model for understanding them into a school context. It provides a process that school leaders can follow when studying, and trying to influence, people’s attitudes."
"This book keeps its promises: it is truly a guide for action that will be used by educators, especially educational change agents. Each of the authors comes out of an unusual blend of theoretical sophistication and practical experience that make this book a stimulating intellectual read and a solid manual for practice."
