Interpreting Qualitative Data
- David Silverman - Visiting Professor at the University of Technology, Sydney and King’s College, London, Emeritus Professor at Goldsmiths’ College, Visiting Professor Emeritus at Leeds University Business School and Adjunct Professor at Queensland University of Technology
Whether you are interested in analysing visual images, interviews, focus groups or online data, this book provides a clear framework for using qualitative data to answer your research questions.
The book provides:
• A strong grounding in research design principles so you can embed best practice into your research project.
• Diverse real-world examples so you can see how principles are applied in practice.
• Coverage of new developments in qualitative research including working with online data.
If you are new to qualitative research or conducting your first research project in the social sciences, this book gives you the practical grounding in qualitative methods you need to get started.
Supplements
There is no better book for teaching qualitative research. It is also a great start point for researchers considering what might be involved in using different qualitative methods and situating them in a broader context. For Silverman qualitative research is about quality and rigor and his mission is to improve both. It is extremely clearly written and free of qualitative jargon; while not shy of theory it shows how it can support design and analysis. The new edition builds effectively on the platform of the previous editions and sets the standard for writing about qualitative research.
The new 7th edition of Interpreting Qualitative Data by David Silverman offers undergraduate students an invaluable resource for exploring the theory, methods and practice of qualitative research. With a focus on analytical problem-solving and the examination of everyday realities, Silverman’s expert guidance empowers learners to navigate the complexities of qualitative research with confidence. This is an essential companion for both taught courses and research projects, ensuring students develop a deep understanding of qualitative analysis techniques.
David Silverman is globally respected for the rigour of his approach to qualitative research, and for the clarity and passion with which this is expressed in his books. The new edition of this classic helps undergraduates develop skills to carry out their immediate assignments. But it also lays foundations for employability. Whether a future career involves observing people, talking to them, making sense of documents or asking how statistics were created, readers will always be able to return to this text with confidence that it will help them to succeed.
For the best introductory text to qualitative research methods, look no further than David Silverman’s Interpreting Qualitative Data, now in its seventh edition. The new edition includes many new features to help the student reader ‘do research’, not as something learnt by rote but as something experienced through practice and reflection. In an increasingly digital age it pays specific attention to the interpretative analysis of digital data. The great strengths of the book are its many examples and its balanced discussion of the different options available to the qualitative researcher as well as its focus on orienting these to practices
Good text for qualitative research
This is a very useful addition to the BA reading list, informative, but very readable.
It is an outstandingly easy-to-read book on qualitative methods! I love the additional lecturer's resources.
