Research for Designers
A Guide to Methods and Practice
- Gjoko Muratovski - Stanford University
To make meaningful contributions and to drive innovation, designers first need to learn to ask the right questions so that they can identify what the real problems are. They also need to learn how to conduct research to resolve these problems. Research for Designers is a guide to this new, evidence-based creative process. This seminal, bestselling book by Gjoko Muratovski is unique in the way it bridges academia and industry, as well as research and practice. The book also expands the notion of what design is, and what it can be in the 21st century.
In this fresh, newly updated third edition you will find:
- Updated content with reflections by leading industry experts and researchers.
- New, cutting-edge content on quantitative research, user experience research, corporate identity design
- A brand new set of expert interviews by high profile designers and design leaders
- A seminal essay by the legendary industrial designer Dieter Rams, whose design philosophy continues to inspire the design world.
- Even more real-world cases.
Incorporating interviews with design experts from across the globe, Research for Designers is an essential guide for anyone practicing design, or doing research in design, engaging in design studies, or looking to develop their research skills.
A deep understandingof context is the foundation for designing effective and sustainable ways to tackle the large, interrelated problems we face today. It takes more than one type of research to fully explore these complex design challenges,and Research for Designers answers that need.
This book makes an important contribution to our understanding of how people and communities can use advanced design research to solve emergent, complex, and multi-dimensional social problems.
Today, designers design services, processes and organizations; craft skills no longer suffice. We need to discover, define and solve problems based upon evidence. We need to demonstrate the validity of our claims. We need design research, but as a special kind of research, with methods appropriate to the applied, constructive nature of design. We need a book on research for designers that can educate students and be a reference for professionals. And here it is: Gjoko Muratovski’s masterful book for 21st century designers.
Design can be a powerful tool for social, economic, and cultural change. It can serve as a guide to grow economic and industrial success, along with breaking down long-term social norms and cultural barriers. This book provides a great learning reference on the basics of research.
It is well written, easy to understand, and provides guidance on research methodology which can be very valuable to all researchers, and not only those specifically in the design profession. Along with a well-organized approach to research, Muratovski also encourages crossdisciplinary partnerships and highlights the importance of data. Both of these are essential to learning, analysing, and developing design solutions which can contribute to improvements in quality of life
Design’s importance in social, cultural and economic terms has never been greater. So, it’s a surprise that the design research community has waited so long for an authoritative and comprehensive handbook on research methods which further our understanding and knowledge of the process of designing. Research for Designers fills this gap in the literature. There’s no doubt it will become a seminal reference for those seeking to undertake research in the field.
Gjoko Muratovski has written the definitive compendium that not only covers ‘how’ to best conduct design research but ‘why’ it is such a vital ingredient to success. Although intended for design students, I believe Muratovski’s manual offers a far broader appeal. Strategists, business leaders, policy makers, anyone who wants to enhance and advance their research proficiency to achieve a better outcome should read this book. I know I’ll be sharing copies with my colleagues.
