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Small Business Management
Creating a Sustainable Competitive Advantage
Eighth Edition
- Timothy S. Hatten - Colorado Mesa University
November 2023 | 584 pages | SAGE Publications, Inc
Small Business Management, Eighth Edition equips students with the tools to navigate important financial, legal, marketing, and managerial decisions when creating and growing a sustainable small business.
Author Timothy S. Hatten provides new cases, real-world examples, and illuminating features that spotlight the diverse, innovative contributions of small business owners to the economy. Whether your students dream of launching a new venture, purchasing a franchise, managing a lifestyle business, or joining the family company, they will learn important best practices for competing in the modern business world.
Author Timothy S. Hatten provides new cases, real-world examples, and illuminating features that spotlight the diverse, innovative contributions of small business owners to the economy. Whether your students dream of launching a new venture, purchasing a franchise, managing a lifestyle business, or joining the family company, they will learn important best practices for competing in the modern business world.
PART I: The Challenge
Chapter 1: Small Business: An Overview
Chapter 2: Small Business Management and Entrepreneurship
PART II: Planning in Small Business
Chapter 3: Social Entrepreneurs, Ethics, and Strategic Planning
Chapter 4: The Business Plan
PART III: Early Decisions
Chapter 5: Franchising
Chapter 6: Taking Over an Existing Business
Chapter 7: Starting a New Business
PART IV: Financial and Legal Management
Chapter 8: Accounting Records and Financial Statements
Chapter 9: Small Business Finance
Chapter 10: The Legal Environment
PART V: Marketing the Product or Service
Chapter 11: Small Business Marketing: Strategy and Research
Chapter 12: Small Business Marketing: Location
Chapter 13: Small Business Marketing: Price and Promotion
PART VI: Managing Small Business
Chapter 14: Professional Small Business Management
Chapter 15: Human Resource Management
Chapter 16: Operations Management
Glossary
Notes
Index
Supplements
Instructor Resource Site
For additional information, custom options, or to request a personalized walkthrough of these resources, please contact your sales representative.
LMS cartridge included with this title for use in Blackboard, Canvas, Brightspace by Desire2Learn (D2L), and Moodle
The LMS cartridge makes it easy to import this title’s instructor resources into your learning management system (LMS). These resources include:
You can still access the online resources for this title via the password-protected Instructor Resource Site.
For additional information, custom options, or to request a personalized walkthrough of these resources, please contact your sales representative.
LMS cartridge included with this title for use in Blackboard, Canvas, Brightspace by Desire2Learn (D2L), and Moodle
The LMS cartridge makes it easy to import this title’s instructor resources into your learning management system (LMS). These resources include:
- Test banks
- Editable chapter-specific PowerPoint® slides
- Case notes
You can still access the online resources for this title via the password-protected Instructor Resource Site.
"Well-designed and effective to bring to the reader a clear 'means and methods' to evaluate whether or not small business as an entrepreneur is right for them."
Tidewater Community College
"Thorough and engaging for students."
Xavier University of Louisiana
"Comprehensive and well-written."
Florida International University
Sample Materials & Chapters
Chapter 1 Small Business: An Overview
Chapter 2 Small Business Management and Entrepreneurship
