Social Responsibility in the Global Market

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Social Responsibility in the Global Market

Mary Ann Littrell - Iowa State University, Ames, IA, USA, Iowa State University, USA
Marsha Ann Dickson

Other Titles in:
Social & Cultural Anthropology | Social Marketing

August 1999 | 376 pages | SAGE Publications, Inc

Description
Contents

Social Responsibility in the Global Market provides a practical, non-exploitative alternative for conducting business, which bridges the consumer's social concerns and the producer's financial concerns.

Mary Ann Littrell and Marsha Ann Dickson utilize in-depth case studies to introduce past successes and failures for seven Alternative Trading Organizations (ATOs). These organizations foster artisan empowerment, cultural integrity and business sustainability.

An integrative model synthesizes business conditions, tasks and skills imperative for effective functioning of a fair trade system in an increasingly global market.

In addition, the book offers practical finance for practitioners in international development, socially responsible businesses and consumers concerned about the impact of their marketplace decisions.

PART ONE: INTRODUCTION TO FAIR TRADE IN THE GLOBAL MARKET

Philosophy, Practices and Organizational Culture

Scholarly Perspectives for Analysis of Fair Trade

PART TWO: INCOME, JUSTICE AND EMPOWERMENT THROUGH FAIR TRADE

Ten Thousand Villages

A Mission-Driven Journey

SERRV

Alternative Distribution, Philosophical Considerations and Hard Business Decisions

Pueblo to People

Balancing Politics and Business

Marketplace

Handwork of India 'Soaring with Strong Wings'

Focused Players with Pragmatic Approaches

PART THREE: DIVERSE STAKEHOLDERS IN THE SYSTEM OF FAIR TRADE

Artisan Producer Groups

'Our Hands Are Our Future'

ATO Consumers

Creative, Practical and Concerned

Challenges in Product Development

PART FOUR: CHALLENGES AND OPPORTUNITIES FOR MAXIMIZING SOCIAL RESPONSIBILITY THROUGH FAIR TRADE

Strategic Appropriateness for the Global Market

The Future for Alternative Trade Organizations

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