Disciplines

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8 Results Found for "Services Marketing"

Reference Book

Service Marketing

Steve Baron

Published: September 2010

From £675.00

Reference Book

Handbook of Services Marketing and Management

Teresa Swartz, Dawn Iacobucci

Published: January 2000

From £90.00

Academic Book

The McDonaldization Thesis

Explorations and Extensions

George Ritzer

Published: December 1997

From £57.00

Academic Book

Relationship Marketing

Theory and Practice

Francis Buttle

Published: May 1996

From £59.99

Journal

Journal of Hospitality & Tourism Cases

ISSN: 21649987
Frequency: Quarterly

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Journal

Journal of Hospitality & Tourism Research

ISSN: 10963480
Frequency: Not Yet Specified

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Journal

Journal of Service Research

ISSN: 10946705
Frequency: Quarterly

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Journal

Cornell Hospitality Quarterly

ISSN: 19389655
Frequency: Quarterly

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